Is BKNG near its 200-week EMA?
Yes. BKNG is 0.3% below its 200-week EMA ($163.92 against $164.48, 0.0 weekly ATRs below) at the scan of 21 Oct 2026. In the 200-week zone: price is within one weekly ATR of the 200-week EMA, in a rising long-term trend with the 50-week EMA above the 200-week. It has touched the 200-week EMA 3 times since Aug 2020, most recently in Sep 2026; 52 weeks after it, price closed +27.4% from the level of the touch. The 50-week EMA is $182.72 (price −10.3% from it) and the weekly DeMarker is 0.43, neutral.
What the numbers say
The 200-week EMA itself is up 43.8% over two years, a steep long-term climb. Weekly closes have been above the line on 87% of the 324 weeks measured. At its touches the weekly lows went a median 6.4% under the line within 13 weeks, and a weekly close fell below it within four weeks on 2 of 3.
Every touch of the 200-week EMA since Aug 2020
From 324 weeks of weekly bars. A touch is a week whose low reached the 200-week EMA after 13 weeks above it. Each row shows how deep the lows went in the 13 weeks after, whether a weekly close fell below the line within four weeks, and where price closed 13 and 52 weeks later, against the EMA at the touch.
| Touch week | 200W EMA then | Deepest low, 13 wks | Weekly close below | 13 weeks later | 52 weeks later |
|---|---|---|---|---|---|
| 21 Sep 2026 | $164.59 | −6.4% | Yes | not yet | not yet |
| 16 Feb 2026 | $159.38 | −5.8% | No | +1.1% | not yet |
| 28 Feb 2022 | $82.26 | −12.6% | Yes | +13.6% | +27.4% |
Source: Yahoo Finance weekly bars, split-adjusted, read by the Trade Desk's Portfolio Builder scan twice a day. EMAs are exponential, as on TradingView. Open the weekly chart on TradingView.
How to read the 200-week zone
The Desk's Portfolio Builder reads three things together: the 50-week EMA above the 200-week, the 200-week EMA rising at least 8% over two years, and price within one weekly ATR of the 200-week line. BKNG meets all three right now: price is within one weekly ATR of the 200-week EMA, in a rising long-term trend with the 50-week EMA above the 200-week. The weekly DeMarker adds the momentum read: at 0.43 it is neutral now. This is a long-term, no-leverage way of reading a chart, not a signal to act on.
The whole universe, scanned twice a day
The Portfolio Builder in the Desk reads 954 stocks, funds and coins against their 200-week EMA at the London and New York opens. The free section shows the Markets tab and the weekly letters.
Open the free section →FAQ
What is BKNG's 200-week EMA?
At the scan of 21 Oct 2026 the 200-week EMA was $164.48 and price was $163.92, 0.3% below it.
How many times has BKNG touched its 200-week EMA?
It has touched the 200-week EMA 3 times since Aug 2020, most recently in Sep 2026; 52 weeks after it, price closed +27.4% from the level of the touch.
Is BKNG's weekly DeMarker oversold?
The weekly DeMarker (14) is 0.43, which is neutral: below 0.20 reads oversold, above 0.80 overbought, and anything between is neutral.
Is BKNG in a long-term uptrend?
In the 200-week zone: price is within one weekly ATR of the 200-week EMA, in a rising long-term trend with the 50-week EMA above the 200-week.